"UU" - Games mascot

The Universiade is an International multi-sport event, organized for university athletes by the International University Sports Federation (FISU). The name is a combination of the words "University" and "Olympiad". The 2011 host city is ShenZhen, China.
The Games mascot, called "UU" was released yesterday (the first cartoon face from the image below) . A strange cartoon smiling face completely broke the previous Universiade mascot animal model and traditional realist style. I also include 2 designs from its top 10 finalist.

"UU" is playful, sweet, mischievous, and energetic. In the texture, "UU" in the past used to see out of the rough texture, with a new sense of material, mixing with color gradient and shining lights, It delieves a happy and joy Feeling.

The little guy did not have any ideological, political, ethnic and religious weight, a significant change in modern graphic design from china.

Due to the geometric shapes, this design is suitable for the manufacture of toys, including graphic design, animation design, which is conducive to the promotion.